Besties Tara and Susan were having a classic BFF bathroom chat in the university loos. Susan was daydreaming about starting a the Feminist Mafia together - Tara wondered why she couldn’t find organic tampons anywhere. Loads of research, a masters dissertation and heaps of terrible period-pun business names later, FLO was born!
Their mission remained simple until 2017, when they were able to actually launch the business: make products that inspire people to feel crazy confident and empowered about their messiest bodily moments.
